F/W 2022 Haash Design Collection
Collaboration for Haash Design's Fall/Winter Collection 2022
I had the opportunity to work closely and co art direct the shoot with my friend, Parsa Hashemi. It was a great experience that allowed us to combine our creative energies and expertise to produce strong images for the new collection that we are truly proud of. Our main goal was to showcase the attention to detail and the emphasis on quality material that’s sourced.
Our shared passion for craftsmanship and creativity fueled the process, resulting in a collection that resonates with the brand's vision. Enjoy!









Photography: Helia Abbaszadeh
Art Direction: Helia Abbaszadeh + Parsa Hashemi
Brand @haashdesign
Model @its.calllum
Agency @elitetoronto